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Watch the Macy's Thanksgiving Parade 2019 live stream online


Macy\'s Parade live

27.11.2019 11:18:48 - Watch live streaming from New York City for the Macy's Parade on Thanksgiving Day 2019.

(live-PR.com) - On a day when there are parades taking place all across the United States to celebrate Thanksgiving, nowhere will the crowds be bigger than in New York for their famous Macy's Parade.

To watch the Macy's Parade live stream:

www.myworldevents.com/parade/new-york-thanksgivi ..

Parade background

The annual Macy's Thanksgiving Day Parade in New York City, one of the world's largest parades, is presented by the U.S. based

 

department store chain Macy's. The parade started in 1924, tying it for the second-oldest Thanksgiving parade in the United States with America's Thanksgiving Parade in Detroit (with both parades being four years younger than Philadelphia's Thanksgiving Day Parade). The three-hour parade is held in Manhattan from 9:00 a.m. to 12:00 p.m. Eastern Standard Time on Thanksgiving Day, and has been televised nationally on NBC since 1952. Employees at Macy's department stores have the option of marching in the parade.

In 1924, the annual Thanksgiving parade started in Newark, New Jersey by Louis Bamberger at the Bamberger's store was transferred to New York City by Macy's. In New York, the employees marched to Macy's flagship store on 34th Street dressed in vibrant costumes. There were floats, professional bands and live animals borrowed from the Central Park Zoo. At the end of that first parade, as has been the case with every parade since, Santa Claus was welcomed into Herald Square. At this first parade, Santa was enthroned on the Macy's balcony at the 34th Street store entrance, where he was then crowned "King of the Kiddies." With an audience of over 250,000 people, the parade was such a success that Macy's declared it would become an annual event.

The Macy's parade was enough of a success to push Ragamuffin Day, the typical children's Thanksgiving Day activity from 1870 into the 1920s, into obscurity. Ragamuffin Day featured children going around and performing a primitive version of trick-or-treating, a practice that by the 1920s had come to annoy most adults. The public backlash against such begging in the 1930s (at a time when most Americans were themselves struggling in the midst of the Great Depression) led to promotion of alternatives, including Macy's parade. While ragamuffin parades that competed with Macy's would continue into the 1930s, the competition from Macy's would overwhelm the practice, and the last ragamuffin parade in New York City would take place in 1956.

Anthony "Tony" Frederick Sarg loved to work with marionettes from an early age. After moving to London to start his own marionette business, Sarg moved to New York City to perform with his puppets on the street. Macy's heard about Sarg's talents and asked him to design a window display of a parade for the store. Sarg's large animal-shaped balloons, produced by the Goodyear Tire and Rubber Company in Akron, Ohio, replaced the live animals in 1927. A popular belief was that a balloon version Felix the Cat balloon was the first character balloon in the parade back in 1927. Macy's also claimed that, but Felix actually made his first appearance in 1931.

The classic "Macy's Thanksgiving Day Parade" logo (seen below) was, with one exception, last used in 2005. For 2006, a special variant of the logo was used. Every year since then (commensurate with Macy's rebranding of the former May stores nationwide to Macy's), a new logo has been used for each parade. The logos however are seen rarely, if at all, on television as NBC has used its own logo with the word "Macy's" in a script typeface and "Thanksgiving Day Parade" in a bold font. The logos are assumed to be for use by Macy's only, such as on the Grandstand tickets and the ID badges worn by parade staff. The Jackets worn by parade staff still bear the original classic parade logo, this being the only place where that logo can be found.

New safety measures were incorporated in 2006 to prevent accidents and balloon-related injuries. One measure taken was the installation of wind measurement devices to alert parade organizers to any unsafe conditions that could cause the balloons to behave erratically. In addition, parade officials implemented a measure to keep the balloons closer to the ground during windy conditions. New York City law prohibits Macy's from flying the full-size balloons if sustained winds exceed 20 knots or wind gusts exceed 30 knots; New York's tall buildings and regular grid plan can amplify wind velocity on city streets. The last time that the balloons had to be grounded due to wind was in 1971; winds have approached those thresholds several times since then but have not caused a grounding.


Author:
Martin Kerrigan
e-mail
Web: http://www.myworldevents.com
Phone: 0035799813173


 

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