Rekindling an old friendship: Snom Technology GmbH and South African Partner MiRO announce their cooperation

Ted de Boer, Product Manager, MiRO

27.09.2019 17:13:01 -

( - Berlin, 27 September 2019 – Snom Technology GmbH, premium manufacturer of IP telephony solutions, announces its cooperation with the South African ICT specialist MiRO. With this agreement, MiRO’s expertise in VoIP will meet Snom’s trusted IP desk and conference phones, DECT products and VoIP solutions. This cooperation will deliver the next level of VoIP telephony to users in South Africa


and in the larger African region.

Snom and MiRO share a long history together. After parting ways for a period of time, the companies’ management teams met again during a recent visit to South Africa by Snom’s executive management. Immediately following the local Snom Partner Event in Pretoria, CEO Gernot Sagl and the MiRO HQ team joined together and decided to build on the strong foundation of their partnership, and rekindle their old friendship with a new alliance.

Just a few months after this decision was made, MiRO’s team has already started supporting its South African clients with custom-made solutions using Snom’s high quality VoiP products.

Ted de Boer, MiRO Product Manager, states: “Being a pioneer of IP telephony and now the leader in its segment in the European market says a lot about Snom. We’re delighted to work together with Snom and our customers will appreciate us adding such a creative and innovative brand to our portfolio. We’ve been especially struck by Snom’s strong focus on customer requirements, enabling us to find unique solutions for any challenge.”

Gernot Sagl, CEO of Snom Technology GmbH, adds: “Ever since we’ve been in South Africa, we’ve seen the growth of the VoIP market there. In this segment, MiRO is one of the leading specialists of the region and we feel extremely confident working with them. We’re also very satisfied with the quick implementation of the cooperation with MiRO.”

About Snom
Snom is an international premium manufacturer of professional and business IP phones that debuted in 1997 as the pioneer for Voice-over-IP (VoIP) technology, in Berlin, Germany. Within two decades, Snom developed into an internationally renowned brand for innovative telephony solutions.

The company’s success story rests upon two crucial cornerstones: first class technology and local know-how. As per their motto – “We believe in local management” – Snom currently maintains local branches in eight countries. Divisions including software and hardware development, quality management, interop, and marketing, are located in their Berlin headquarters.

Another important factor of their success is the company’s approach to offer tailor-made products and solutions. From displays and phones with Hebrew characters, to customised devices for large vendors like Vodafone; Snom products are designed to suit the needs of various groups of customers.

Snom’s impressive product portfolio complies with current European safety standards. The IP desk, conference and DECT phones by Snom come with a variety of functionalities and high-end audio quality, which feature up to 27 languages, depending on the model. Completing their selection, Snom also offers a wide choice of accessories, like headsets and other expansion modules. A three-year warranty is included for all devices.

In addition, Snom’s customers and partners benefit from attractive loyalty programmes and varying service plans. By combining such personal service with excellent technology, Snom has been able to develop a close and trusting cooperation that has benefited their overall premium image.

Since 2016, Snom has been part of the VTech group, which is the world’s leading supplier of cordless phones.

For more information, please visit our website

About Miro

Since MiRO was founded in South Africa in 2003, it has grown to be amongst southern Africa’s leading distributors of wireless, networking, VoIP and IP video products. Miro believes that IP technology is the future of communication and that it should be easily accessible for everyone. Its team of IP convergence professionals are available to take your business to the next level – Its strong geographical presence in the major urban centres of South Africa, combined with a fast-growing distribution footprint in sub-Saharan Africa and Nairobi, Kenya, enable Miro to deliver cutting-edge converged IP solutions to our customers at a click of a button – when they need it, where they need it.

Contact information:
Snom Technology GmbH

Wittestr. 30 G
13509 Berlin

Contact Person:
Heike Cantzler
Head of Marketing
Phone: +49 30 78 90 76 – 0
eMail: eMail


Peter Link
Phone: +49 30 7890760


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