Business

PivotLink Gains Momentum as More Companies Adopt Sales Analytics in the Cloud Enterprises Seize Sales Opportunities and Close Business Faster Using PivotLink's Market-Leading Solution



© Marketwire 2009
18.11.2009 18:45:03

(live-PR.com) - SAN FRANCISCO, CA -- (Marketwire) -- 11/18/09 -- Salesforce.com Dreamforce Conference -
Booth #1012 - PivotLink : http://www.pivotlink.com/ , the
leading provider of business intelligence (BI) solutions delivered via
Software as a Service (SaaS), today announced more customers have
successfully rolled out PivotLink for salesforce.com via the AppExchange.
Built using the Force.com platform, PivotLink's on-demand Sales Analysis
and Reporting solution is secure, easy to use and quick to deploy,
delivering actionable insights for every sales opportunity without the
upfront cost and complexity of traditional on-premise solutions.



The announcement was made at Dreamforce '09, salesforce.com's user and
developer conference.



PivotLink's solution allows sales and marketing professionals to analyze
the valuable data in salesforce.com and achieve a dramatically higher
return on investment from their sales force automation (SFA) initiatives.
PivotLink provides a unique, integrated view of sales performance data and
customer metrics that are commonly scattered across Excel spreadsheets,
on-premise systems and SaaS applications such as sales, marketing
automation, finance, order management and manufacturing (ERP).





PivotLink for Salesforce provides the most affordable, secure and intuitive
reporting and dashboarding environment to:




-- Slice and dice trend information from salesforce.com
-- Analyze pipeline opportunities and snapshot pipeline value
-- Create trend charts and dashboards for all sales metrics
-- Boost the accuracy of sales forecasts
-- Assess variance between bookings and quota
-- Pinpoint the most profitable customer segments and products
-- Identify cross-sell and up-sell opportunities
-- Determine why deals aren't closing faster
-- Integrate data from ERP, CRM, supply chain and marketing systems for a
360 degree view of the variables that could affect revenue performance
-- Easily extend and leverage sales and demand metrics with senior
management




"As SFA deployments mature, customers need an end-to-end business analytics
solution to align sales efforts with business goals," said Dyke Hensen,
chief marketing officer, PivotLink. "PivotLink is the only on-demand
business analytics platform that goes beyond sales analytics, offering
secure collaborative reports and dashboards that provide instant visibility
across sales, finance, marketing, operations, services and HR."



Customers Rave About PivotLink



See what customers are saying about PivotLink for Salesforce:



"We needed a solution to supplement salesforce.com reporting and were
looking for a partner with which we could work to improve our executive
reporting," said Charles Sides, manager, CRM applications for Internap : http://www.internap.com/ . "PivotLink allows us to pull
data from multiple sources, giving us deeper clarity into our business and
it is easy to use. PivotLink is also SAS 70 Type II certified. Our IT group
is enthusiastic about eliminating the report backlog and putting analytic
capabilities into the hands of business users across the organization.
Furthermore, PivotLink has provided outstanding customer service to make
sure that we are getting the highest return on our investment. I would
highly recommend this product to any sales organization that wants to gain
more control of their sales reporting processes and extend the benefits of
fact based decision making to a much broader audience."



A director of sales operations adds, "PivotLink's analytic applications
help us better understand marketing activities, lead flows, pipeline
velocity and sales region/team performance." He noted, "PivotLink helps us
ask and answer better questions about our business. It is easy-to-use,
deploys quickly (without burdening IT) and their team is fantastic -- sales
and support are very responsive, efficient and very effective. I highly
recommend PivotLink for sales and marketing analytics."



Read the PivotLink reviews on the AppExchange : http://sites.force.com/appexchange/listingDetail?listingId=a0N300000016aIpEAI or visit www.pivotlink.com : http://www.pivotlink.com .



3 Tips for Sales Analytics Success



To celebrate another milestone year at Dreamforce, PivotLink compiled best
practices that are helping users extend the value of their SFA environment:



1) Grab a page from a Fortune 500 CIO's playbook: Make analytics part of
your deployment up front. Define requirements and create a usage analytics
dashboard to guide data population and enhance reporting.



2) Develop a holistic approach: Create an integrated view of data that
affects sales to identify process issues and create synergies across
departments.



3) Measure everything: Develop sales key performance indicators (KPIs)
and metrics before tackling data migration. This allows key sponsors
to communicate what is important, creates a focus on actionable information
and can accelerate your implementation.



Put these tips into action with a free trial of PivotLink at
http://www.pivotlink.com : http://www.pivotlink.com . For more success strategies, read the blog post : http://bit.ly/1ieDEg from PivotLink's director of
product marketing Ajay Dawar at http://blog.pivotlink.com : http://blog.pivotlink.com .



Hook Up with PivotLink at Dreamforce '09




Through Nov. 20th
Expo: Visit Us at Booth #1012
See demonstrations of PivotLink for Salesforce and learn about customer
success stories.

Wednesday, Nov. 18th 3:30 - 4:30 p.m.
Session: Using Lead Nurturing and Scoring to Deliver More and Higher-
Quality Sales Leads
PivotLink CMO Dyke Hensen will join a panel of marketing experts to share
hands-on techniques for automation, behavioral tracking and drip marketing
campaigns.

Thursday, Nov. 19th 12:30 - 1:30 p.m. North Hall D
Lunchtime Table Talk: Salesforce + Enterprise Data = Insight
Meet SaaS gurus Dyke Hensen, CMO of PivotLink, Bob Moul, CEO of Boomi, and
other special guests.

Thursday, Nov. 19th 6:00 - 8:30 p.m., St. Regis, San Francisco
The Marketing Cloud Party
Join PivotLink and meet the who's who of marketing and sales at the
Marketing party of the year.
RSVP at http://info.marketing-cloud.com/party.html?source=PR&partner=PivotLink : http://info.marketing-cloud.com/party.html?source=PR&partner=PivotLink




About PivotLink Corporation



PivotLink is the leader in on-demand business intelligence, serving more
than 15,000 users at companies such as: REI; Novell; Party City; Phoenix
Technologies; DHL; CamelBak Products; Car Toys; Guardian Home Care
Holdings, Inc; Rossignol; Shaklee; Taleo and Zones. Delivered as a Software
as a Service (SaaS) model, PivotLink's award-winning solutions put
affordable, secure and easy-to-use analytic tools into the hands of line of
business users, freeing IT to focus on strategic business initiatives.
PivotLink is a privately held company backed by Trident Capital, Emergence
Capital Partners and StarVest Partners. Visit http://www.pivotlink.com : http://www.pivotlink.com .



PivotLink is a trademark of PivotLink Corporation. Other product and
company names mentioned herein may be the trademarks of their respective
owners. This press release is for informational purposes only and no offer
to buy or solicitation of an offer to sell any securities is made hereby.
The forward-looking statements in this release are subject to unknown risks
and uncertainties and do not constitute guarantees of future performance.
The actual results, performance or achievements of the company may differ
materially from the results, performance or achievements of the company
expressed or implied by such forward-looking statements.



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Media Contacts:

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Lois Paul & Partners
(781) 782-5849
Email Contact : http://www2.marketwire.com/mw/emailprcntct?id=005F5B0553F8E52B

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866-496-8028
Email Contact : http://www2.marketwire.com/mw/emailprcntct?id=FBD357CDE3F3568F




 

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