Business


Adnams Case Study: overcoming the poor performance of the recessionary hit UK beer market

Adnams has boosted its performance in the recession by focusing on pricing


Companies & Markets

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09.02.2010 19:50:43 Adnams Case Study: overcoming the poor performance of the recessionary hit UK beer market - a new market research report on companiesandmarkets.com

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This case study on Adnams forms part of Datamonitor´s case studies series, which explores business practices across a variety of disciplines and business sectors. It examines how the UK ale producer has overcome a challenging period by focusing on pricing issues as well as premium and ethical business practices.

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Author:
Mike King
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